The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Strategy Selection for Organizational Performance of Turkish Banking Sector With the Integrated Multi-Dimensional Decision-Making Approach
Abstract
The aim of this chapter is to determine the best strategy for Turkish deposit banks and rank these banks according to the performance regarding strategy development. Within this scope, four different dimensions and 12 different criteria are selected based on balanced scorecard approach and a modified multi-criteria decision-making model is implemented. By using fuzzy DEMATEL approach, it is determined that the criterion of customer expectation has the highest importance. With the help of fuzzy TOPSIS method, it is also concluded that private and foreign banks are more successful than state banks. Thus, it is recommended that Turkish deposit banks should create their strategies based on customer expectations. Within this framework, the banks firstly conduct a survey for their customers to understand their expectations.
Related Content
|
Sonal Linda.
© 2024.
24 pages.
|
|
Yasmin Yousaf Mossa, Peter Smith, Kathleen Ann Bland.
© 2024.
40 pages.
|
|
Ugochukwu Okwudili Matthew, Jazuli Sanusi Kazaure, Charles Chukwuebuka Ndukwu, Godwin Nse Ebong, Andrew Chinonso Nwanakwaugwu, Ubochi Chibueze Nwamouh.
© 2024.
29 pages.
|
|
Shruti Jose, Priyakrushna Mohanty.
© 2024.
20 pages.
|
|
Richa Srishti.
© 2024.
15 pages.
|
|
Aleksei Alipichev, Liudmila Nazarova, Yana Chistova.
© 2024.
21 pages.
|
|
Mustafa Öztürk Akcaoğlu, Burcu Karabulut Coşkun.
© 2024.
18 pages.
|
|
|