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Social Innovation in Electronic Recycling and Autism Employment: The Case Study of Bill Morris and the Blue Star Recyclers

Social Innovation in Electronic Recycling and Autism Employment: The Case Study of Bill Morris and the Blue Star Recyclers
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Author(s): Mohammed Faiz Kamaludin (Catalyst Now, The Netherlands)
Copyright: 2025
Pages: 28
Source title: Strategic Insights and Case Studies on Navigating an Entrepreneurial Landscape
Source Author(s)/Editor(s): Ponmalar N. Alagappar (Universiti Malaya, Malaysia)and Ramakrishna Yanamandra (Skyline University College, UAE)
DOI: 10.4018/979-8-3693-9261-4.ch019

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Abstract

This book chapter explores the innovative social enterprise model developed by Bill Morris, the founder of Blue Star Recyclers. This social enterprise combines ethical electronic recycling with job creation for individuals with autism and developmental disabilities. The case of Blue Star Recyclers offers a compelling example of how social entrepreneurship can address critical societal challenges related to environmental sustainability and employment for marginalised communities. By analysing Blue Star Recyclers' business model, challenges, and successes, this case study will highlight the value of social innovation in fostering economic and social impact.

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