The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
The Role of Rhetoric in Localization and Offshoring
Abstract
Globalization is increasingly integrating the world’s economies and societies. Now, products created in one nation are often marketed to a range of international consumers. Similarly, the rapid diffusion of online media has facilitated cross-border interactions on social and professional levels. Differing cultural expectations, however, can cause miscommunications within this discourse paradigm. Localization – customizing a communiqué to meet cultural expectations – has thus become an important aspect of today’s global economy. This essay examines localization in offshoring practices that could affect database creation and maintenance.
Related Content
|
Renjith V. Ravi, Mangesh M. Ghonge, P. Febina Beevi, Rafael Kunst.
© 2022.
24 pages.
|
|
Manimaran A., Chandramohan Dhasarathan, Arulkumar N., Naveen Kumar N..
© 2022.
20 pages.
|
|
Ram Singh, Rohit Bansal, Sachin Chauhan.
© 2022.
19 pages.
|
|
Subhodeep Mukherjee, Manish Mohan Baral, Venkataiah Chittipaka.
© 2022.
17 pages.
|
|
Vladimir Nikolaevich Kustov, Ekaterina Sergeevna Selanteva.
© 2022.
23 pages.
|
|
Krati Reja, Gaurav Choudhary, Shishir Kumar Shandilya, Durgesh M. Sharma, Ashish K. Sharma.
© 2022.
18 pages.
|
|
Nwosu Anthony Ugochukwu, S. B. Goyal.
© 2022.
23 pages.
|
|
|