The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Reputation Management Techniques and E-Collaboration: UAE Public Relations Communication Strategies During Crises Management
Abstract
Public relation is one of the significant communication methods in any organization. It leads the internal and external communication strategies, especially during crises. Some of the main goals of public relations are to create, maintain, and protect the organization's reputation, and—ever-increasingly—e-collaboration plays a vital role in accomplishing this goal. The aim of this study is to explore the approaches that help an organization rejuvenate its reputation after damage caused by various crises. It is important to know which PR approaches best engage stakeholders because companies must maintain healthy relationships with all stake-holding entities in order to survive. Qualitative case study was conducted to explore what circumstances can compromise a company's image and what role a PR department would optimally play in rejuvenating it.
Related Content
|
G. Sowmya, R. Sridevi, K. S. Sadasiva Rao, Sri Ganesh Shiramshetty.
© 2025.
36 pages.
|
|
Srinidhi Vasan.
© 2025.
20 pages.
|
|
Arul Kumar Natarajan, Yash Desai, Pravin R. Kshirsagar, Kamal Upreti, Tan Kuan Tak.
© 2025.
26 pages.
|
|
R. Leisha, Katelyn Jade Medows, Michael Moses Thiruthuvanathan, S. Ravindra Babu, Prakash Divakaran, Vandana Mishra Chaturvedi.
© 2025.
40 pages.
|
|
Rituraj Jain, Kumar J. Parmar, Kushal Gaddamwar, Damodharan Palaniappan, T. Premavathi, Yatharth Srivastava.
© 2025.
32 pages.
|
|
Anya Behera, A. Vedashree, M. Rupesh Kumar, Kamal Upreti.
© 2025.
30 pages.
|
|
Neha Bagga, Sheetal Kalra, Parminder Kaur.
© 2025.
30 pages.
|
|
|