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PLC and SWOT Reengineered: Strategy Development Tools for Service Industries in Global Competition

PLC and SWOT Reengineered: Strategy Development Tools for Service Industries in Global Competition
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Author(s): Peter Mayer (University of Solothurn, Switzerland) and Robert G. Vambery (Pace University, USA)
Copyright: 2012
Pages: 17
Source title: Service Science Research, Strategy and Innovation: Dynamic Knowledge Management Methods
Source Author(s)/Editor(s): N. Delener (Arcadia University, USA)
DOI: 10.4018/978-1-4666-0077-5.ch023

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Abstract

Two widely used such strategic tools are the SWOT and PLC analysis and the SRCL (Service Re-Cycle for Life). This chapter offers revitalized tools aimed at finding ways to better manage and leverage changes to the benefit of services industry businesses

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