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Next-Generation Strategic Business Model for the U.S. Internet Service Providers: Rate-Based Internet Subscription

Next-Generation Strategic Business Model for the U.S. Internet Service Providers: Rate-Based Internet Subscription
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Author(s): Charles C. Willow (Monmouth University, USA)
Copyright: 2011
Pages: 9
Source title: Interdisciplinary and Multidimensional Perspectives in Telecommunications and Networking: Emerging Findings
Source Author(s)/Editor(s): Michael Bartolacci (Penn State University - Berks, USA)and Steven R. Powell (California State Polytechnic University - Pomona, USA)
DOI: 10.4018/978-1-60960-505-6.ch009

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Abstract

The (information digital) network bandwidth and its usage through Internet subscription, by far, is perhaps the only uni-modal commodity provided to today’s consumers at a flat rate. Regardless of his/her actual bandwidth usage, a consumer is charged a uniform subscription fee by the Internet Service Providers (ISP). Meanwhile, the ISPs have a considerable stake in the overall infrastructure which supports the local perimeters of the Internet. This article presents a rigorous statistical analysis with the objective of determining the optimal billing or pricing policy for the ISPs of the U.S. on the basis of the proposed ‘variable subscription-rate’ business model. Two leading global consumer profiles were selected for data comparison on a cardinal scale; NYC, NY, U.S.A. and Seoul, South Korea. [Article copies are available for purchase from InfoSci-on-Demand.com]

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