New Perspectives on the Annals of R.K. Narayan: Reflections and Ruminations

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Author(s): Sushma Nagesh Nayak (Symbiosis School of Economics, Symbiosis International University (Deemed), India)
Copyright: 2021
Pages: 14
Source title: Handbook of Research on Contemporary Storytelling Methods Across New Media and Disciplines
Source Author(s)/Editor(s): Lorena Clara Mihăeş (University of Bucharest, Romania), Raluca Andreescu (University of Bucharest, Romania)and Anda Dimitriu (University of Bucharest, Romania)
DOI: 10.4018/978-1-7998-6605-3.ch016

Keywords: Digital Communications / Information Science Reference / Media & Communications

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Abstract

This chapter aims to examine new perspectives on the annals of R. K. Narayan, with specific emphasis on Malgudi Days. It primarily attempts to examine how modern television/media has changed dramatically ever since Malgudi Days was first aired on Indian television during the eighties, what the viewers' expectations from television entertainment are today, how television viewers perceive the difference in television broadcasts since the 1980s until the present date. To this end, the author employs online reviews to assess the impact on viewers' choices through a number of paradigms, such as star ratings, the nature of the review content, the number of reviews, and the source of review.

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