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Navigational Searching and User Treatments: Particularity in Web Searching

Navigational Searching and User Treatments: Particularity in Web Searching
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Copyright: 2021
Pages: 6
Source title: Result Page Generation for Web Searching: Emerging Research and Opportunities
Source Author(s)/Editor(s): Mostafa Alli (Tsinghua University, China)
DOI: 10.4018/978-1-7998-0961-6.ch001

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Abstract

In this chapter, the authors presented particularity of web searching in the context of navigational searching based on previous studies. Consequently, they divided this chapter into two parts. The first part of this chapter belongs to earlier works that examined eye-tracking studies to investigate distinctiveness between different searching tasks while the second part belongs to the discussion on the structure and nature of each searching task based on the results of earlier web usage studies.

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