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Navigating Challenges and Seizing Opportunities in AI-Driven Assessment: Insights From ChatGPT

Navigating Challenges and Seizing Opportunities in AI-Driven Assessment: Insights From ChatGPT
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Author(s): Munir Ahmad (Survey of Pakistan, Pakistan)and Ma Joan M. Delda (Biliran Province State University, Philippines)
Copyright: 2026
Pages: 26
Source title: AI, Analytics, and Assessment in Higher Education
Source Author(s)/Editor(s): Hany Zaky (Eastern International College, USA)
DOI: 10.4018/979-8-3373-7057-6.ch002

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Abstract

The integration of Artificial Intelligence (AI) into education is transforming traditional approaches to teaching, learning, and assessment. This chapter explores the evolving landscape of AI-driven assessment, with a particular focus on ChatGPT, a generative AI language model developed by OpenAI, and its growing role in educational settings. Unlike conventional tools, ChatGPT enables dynamic, interactive engagement, supporting both students and educators in tasks ranging from essay writing to instructional design. The chapter critically examines how such tools challenge conventional assessment paradigms while offering new opportunities for personalized, scalable, and formative evaluation. It also addresses key concerns related to academic integrity, ethical use, and algorithmic bias.

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