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Methodological Issues in MIS Cross-Cultural Research
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Author(s): Elena Karahanna (University of Georgia, USA), Roberto Evaristo (University of Illinois, USA)and Mark Srite (University of Wisconsin-Milwaukee, USA)
Copyright: 2004
Pages: 14
Source title:
The Handbook of Information Systems Research
Source Author(s)/Editor(s): Michael Whitman (Kennesaw State University, USA)and Amy Woszczynski (Kennesaw State University, USA)
DOI: 10.4018/978-1-59140-144-5.ch011
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Abstract
This chapter presents a discussion of methodological issues that are relevant and idiosyncratic to cross-cultural research. One characteristic that typifies cross-cultural studies is their comparative nature, i.e., they involve a comparison across two separate cultures on a focal phenomenon. When differences across cultures are observed, the question arises as to whether the results are true cultural differences or merely measurement artifacts. Methodological considerations in cross-cultural research focus on ruling out alternative explanations for these differences and thus enhancing the interpretability of the results. The chapter presents an overview of key methodological issues in cross-cultural research and reviews methods of preventing or detecting methodological problems.
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