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Management Practices in Chaotic Environments of SMEs in Bogota
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Author(s): Carlos Mario Muñoz-Maya (La Salle University, Colombia), María Teresa Ramírez-Garzón (La Salle University, Colombia)and Rafael Posada Velázquez (RELAyN, Mexico)
Copyright: 2021
Pages: 19
Source title:
Handbook of Research on Management Techniques and Sustainability Strategies for Handling Disruptive Situations in Corporate Settings
Source Author(s)/Editor(s): Rafael Perez-Uribe (Universidad de la Salle, Colombia), David Ocampo-Guzman (EAN University, Colombia), Nelson Antonio Moreno-Monsalve (EAN University, Colombia)and William Stive Fajardo-Moreno (EAN University, Colombia)
DOI: 10.4018/978-1-7998-8185-8.ch004
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Abstract
The purpose of this chapter is to analyze the management practices in chaotic environments followed by micro and small enterprises (MSEs) in Bogota, specifically in the neighborhoods of Candelaria, Bosa, Puente Aranda, and Tunjuelito to generate sales and profit. In order to accomplish the foregoing, a co-relation analysis is made among the management practices that can be implemented by MSEs in sales and profit when faced with chaotic environments. The management practices used as independent variables in this study were human resources management, market analysis, suppliers, direction management, finance, sales, production-operation, innovation, marketing, and entrepreneurial responsibility. The dependent variables considered were annual sales and profit.
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