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Linking Businesses for Competitive Advantage: A Mobile Agent-Based Approach

Linking Businesses for Competitive Advantage: A Mobile Agent-Based Approach
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Author(s): Tong-Seng Quah (Nanyang Technological University, Republic of Singapore) and Chye-Huang Leow (Singapore Polytechnic, Singapore)
Copyright: 2009
Pages: 25
Source title: Mobile Computing: Concepts, Methodologies, Tools, and Applications
Source Author(s)/Editor(s): David Taniar (Monash University, Australia)
DOI: 10.4018/978-1-60566-054-7.ch186


View Linking Businesses for Competitive Advantage: A Mobile Agent-Based Approach on the publisher's website for pricing and purchasing information.


In a highly competitive business environment, every organization is trying to achieve more using fewer resources. This is particularly true in this Internet era, where many businesses are moving from “brick-and-mortar”-based operation towards having at least an Internet presence, where e-commerce is fast gaining acceptance. Recent advances in mobile agent technology promise yet another powerful tool to gain competitive advantage—to deliver cost-effective services through utilizing Internet infrastructure. Such a development helps both individuals and organizations achieve higher productivity at lower cost. In this chapter, the authors describe an intelligent mobile agent-based system that links hotels and restaurants to provide gourmet goers with a convenient way of searching for their choice restaurants. The system sends off intelligent mobile agents to automatically roam the Internet, gather the relevant information about food and services from participating restaurants, and provide the most optimized selection as suggestions to help the users make their meals decision. This greatly reduces information overload for the users. Participating business establishments also benefit, through increased business.

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