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Leveraging the Metaverse for Transformative Talent Management in the Tourism Industry
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Author(s): Aman Kabia (Central University of Himachal Pradesh, India), Gulab Kumar (Central University of Himachal Pradesh, India)and Dipanker Sharma (Central University of Himachal Pradesh, India)
Copyright: 2025
Pages: 34
Source title:
Human Capital Management and Competitive Advantage in Tourism
Source Author(s)/Editor(s): Mario Silic (Swiss School of Business and Management, Switzerland), Mahesh Luthia (Chetana's Institute of Management and Research, India), Faizan Ahmad (Cardiff Metropolitan University, UK)and Partha Pratim Chakraborty (Chetana's Institute of Management and Research, India)
DOI: 10.4018/979-8-3373-0071-9.ch007
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Abstract
The tourism industry is highly sensitive and volatile, constantly being influenced by global trends and emerging technologies. One major change is the emergence of the metaverse, an extension of augmented reality, virtual reality, and 3D simulations. This digital innovation not only offers new ways to deliver tourism services but also offers significant potential to enhance human resource management within the sector. Talent management (TM) is a significant challenge in tourism, and this chapter explores how the metaverse can be used to address this issue. It discusses the different types of metaverse, their relation to tourism, and their role in improving TM. The metaverse can also help address challenges such as data security, employee well-being, and work-life balance by creating immersive virtual environments. Additionally, chapter reviews how the metaverse has been applied in other industries and identifies future opportunities for its use in tourism. Ultimately, it shows how virtual spaces can transform TM and strengthen the resilience of the tourism sector.
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