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Leveraging Economic Incentives to Foster Green Entrepreneurship and Sustainability
Abstract
Nowadays government of India is making several initiatives for promoting green entrepreneurship and sustainability. In the contemporary global economy, the rise of environmental challenges, such as climate change, resource depletion, and pollution, has highlighted the need for sustainable development. The role of entrepreneurship, particularly green entrepreneurship, in addressing these challenges is pivotal, as it integrates economic viability with environmental responsibility. This chapter explores how economic incentives can be effectively leveraged to promote green entrepreneurship and sustainability, providing a pathway for businesses to not only thrive but also contribute to ecological conservation and social well-being. The study's objective is to analyze the frameworks, policies, and market mechanisms that drive green entrepreneurship and examine how targeted economic incentives can create a more sustainable future.
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