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Investment Strategies' Effect on Sustainable Product and Service Design by Mediation of Green Entrepreneurship in the Horn of Africa
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Author(s): Shashi Kant (Bule Hora University, Ethiopia), Aynetu Terefe (Bule Hora University, Ethiopia), Metasebia Adula (Bule Hora University, Ethiopia), Zerihun Kinde Alemu (Ethiopian Civil Service University, Ethiopia)and Dambi Dugo (Bule Hora University, Ethiopia)
Copyright: 2026
Pages: 28
Source title:
Incentives and Benefits for Adopting Green Entrepreneurship Practices
Source Author(s)/Editor(s): Preeti Mehra (Campbell College, Canada)and Pawan Kumar (Lovely Professional University, India)
DOI: 10.4018/979-8-3693-9306-2.ch010
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Abstract
This investigation investigates the inter associations among strategies for investment, Eco-friendly Entrepreneurship, and Product sustainability and Design of a service, highlighting their significance in advancing organizational sustainability. Through regression analysis, the investigation reveals that influence strategies for investment noteworthy augment eco-friendly entrepreneurial start-ups, evidenced by a high regression coefficient (0.863) indicating a resilient affirmative association. Also, the outcomes demonstrate that eco-friendly entrepreneurship affirmatively influences the growth of product sustainability and services (coefficient of 0.324), manifesting that entrepreneurial start-ups focused on sustainability lead to idea incubation resolutions that assimilate to client demands for eco-friendly offerings. Also, a direct link among Strategies for investment and Product sustainability and Design of a service (coefficient of 0.956) underscores the necessity of financial backing in achieving influence sustainability outcomes.
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