Initial Exploratory Study

View Sample PDF

Author(s): Pauline Ratnasingam (University of Vermont, USA)
Copyright: 2003
Pages: 10
Source title: Inter-Organizational Trust for Business to Business E-Commerce
Source Author(s)/Editor(s): Pauline Ratnasingam (University of Vermont, USA)
DOI: 10.4018/978-1-93177-775-9.ch002

Keywords: Accounting and Finance / Business & Management / Business Science Reference / E-Commerce

Purchase

View Initial Exploratory Study on the publisher's website for pricing and purchasing information.

Abstract

In this chapter, we discuss an initial exploratory study conducted via a survey that aimed to examine the extent of e-commerce adoption in Australia and New Zealand. First, the chapter discusses the respondents’ profile followed by the key findings that pertained to potential versus achieved benefits, and potential versus perceived barriers and risks. Then we provide a comparison of the findings between Europe and Australia, and New Zealand. Finally, we conclude the chapter with characteristics of e-commerce adopters, namely leaders who have succeeded in e-commerce adoption versus followers who have not, leading to recommendations, lessons learned, and the future of e-commerce in Australia and New Zealand.

The IRMA Community

Research IRM

Initial Exploratory Study

Purchase

Abstract

Related Content

IRMA Sponsors