Images of Norway as a Tourist Destination From Russian Travel Bloggers' Perspective

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Author(s): Ekaterina Klimova (UiT – The Arctic University of Norway, Norway)and Young-Sook Lee (UiT – The Arctic University of Norway, Norway)
Copyright: 2019
Pages: 21
Source title: Handbook of Research on International Collaboration, Economic Development, and Sustainability in the Arctic
Source Author(s)/Editor(s): Vasilii Erokhin (Harbin Engineering University, China), Tianming Gao (Harbin Engineering University, China)and Xiuhua Zhang (Harbin Engineering University, China)
DOI: 10.4018/978-1-5225-6954-1.ch013

Keywords: Business Science Reference / Economics and Economic Theory / Environment & Agriculture / Sustainable Development

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Abstract

Tourism is increasingly becoming an important sector to be considered when it comes to discussing the sustainable development of the Arctic. This chapter presents a research into the image of Norway—one of the Arctic nations—as a tourist destination. The image is traced through a qualitative study of Russian travel blog sites. Results from the study widen the understanding of Russian tourists' interests in Norway. The findings also highlight the process of image formation of Norway as an Arctic destination by the Russian travel bloggers.

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Images of Norway as a Tourist Destination From Russian Travel Bloggers' Perspective

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