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Healthy Thanks to Communication: A Model of Communication Competences to Optimize Health Literacy – Assertiveness, Clear Language, and Positivity
Abstract
This chapter focuses on the contribution of communication competences, used by healthcare professionals in the clinical relationship with patients, to improve therapeutic adherence through a better understanding of health instructions and, hence, higher competences in health literacy. It is a main and specific goal to construct a model of communication competences that includes the interdependent use of assertiveness, clear language, and positivity by the healthcare professional, validated by a focus group of specialists. The participants of focus group validate the model and most punctuate, in assertiveness, active behavior, ability to listen, and ability to openly speak; in clarity, the simple language, utilization of verbs; and in positivity, orientation to a positive behavior of the patient. The results confirm that the assertiveness, clear language, and positivity are pivotal and strategic elements to the optimization of health literacy and clinical practices, recognized in the literature and by the participants in the focus group.
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