Exploring AI and Machine Learning in Visualization for Optimizing Business Practices

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Author(s): P. Senthil Kumari (Alagappa University, Karaikudi, India)and Prabhaharan N. M. (Anna University, Chennai, India)
Copyright: 2025
Pages: 18
Source title: Data Visualization Tools for Business Applications
Source Author(s)/Editor(s): M. Anandhavalli Muniasamy (King Khalid University, Saudi Arabia), Arshi Naim (European Global Institute of Innovation and Technology Malta.)and Anuj Kumar (Rushford Business School, Switzerland)
DOI: 10.4018/979-8-3693-6537-3.ch004

Keywords: Business Information Systems / Business Science Reference / Data Analysis & Statistics / Library & Information Science

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Abstract

Every business organization is moving to digital servitization to survive the fittest in this competitive era. Decision-making in every aspect of business depends on the visualization techniques implemented with the help of AI and machine learning methods. Thus, business moves from manual methods to automation techniques. This chapter imparts some fundamental ideas about AI tools used for business optimization. Data visualization techniques were used for business optimization over a decade ago. Due to the exploration of AI and machine learning techniques, several researchers are focused on inventing new AI tools for business decision-making. There is a need for a novel AI device that can figure out critical business decisions from real-time analytics in this digital era. Five of the AI tools such as Anadot, Automation Anywhere, Azure Cognitive Services, UiPath, and Blue Yonder to optimize business practices are outlined in this chapter.

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Exploring AI and Machine Learning in Visualization for Optimizing Business Practices

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