Evolvement of Digital Technology in Hospitality Industry

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Author(s): Umang Bhartwal (NIMS University, India), Monika Rani (Chandigarh University, India), Rajeev Mathur (NIMS University, India)and Mantosh Kadela (NIMS University, India)
Copyright: 2025
Pages: 12
Source title: Transforming the Service Sector With New Technology
Source Author(s)/Editor(s): Varinder Singh Rana (City University, Ajman, UAE), Gaurav Bathla (CT University, India), Ashish Raina (CT University, India)and Divoy Chhabra (CT University, India)
DOI: 10.4018/979-8-3693-7447-4.ch018

Keywords: Business and Organizational Research / Business Science Reference / Knowledge Management and Library Science / Technology Adoption & Evolution

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Abstract

This study presented the key factors which motivates to opt the digital technology in the hospitality: Efficiency & Automation, Customer Satisfaction, Coordination of Systems in the hotel related to the wants of the guest. Whereas, this also helps to accumulate the data related to the guest for the decision making at the different stages of the action, starts form the initial stage for searching the hotels till the last stage of the feedback about the stay in the hotel.The purpose of the study is to evaluate the role of Technology in the hospitality especially in the hotel industry operations concerning with the tourist who stay as guest in the hotel. For the study hotel professional sample size of 36 in numbers who are employees in the hotels at different position of the management This also useful for the creation of brand in the accommodation industry Creating the Loyalties, Personalized Marketing, Loyalty Promotion, Enhance Guest Experience which helps to frame the strategies for the Tourism market.

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Evolvement of Digital Technology in Hospitality Industry

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