Empowering Rural Women Entrepreneurs in Uttrakhand

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Author(s): S. Srinivasan (Department of Humanities and Social Sciences, Graphic Era University, Dehradun, India), R. Vallipriya (Department of Physical Sciences, Institute of Education, Tamil Nadu Teachers Education University, India)and Ajay Kumar Singh (Department of Humanities and Social Sciences, Graphic Era University, Dehradun, India)
Copyright: 2025
Pages: 38
Source title: Rural Social Entrepreneurship Development: Network-Based Manufacturing System Model
Source Author(s)/Editor(s): Akhilesh Chandra Prabhakar (PNG University of Technology, Papua New Guinea), Poshan Yu (Soochow University, China)and Vasilii Erokhin (Harbin Engineering University, China)
DOI: 10.4018/979-8-3693-7515-0.ch003

Keywords: Business Science Reference / Entrepreneurship / Knowledge Management and Library Science / Manufacturing

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Abstract

According to GEM, women entrepreneurs should know where to invest their money, time, and resources. Entrepreneurship is seen as a good career choice, with 18–64-year-olds worldwide showing interest in starting their businesses. This study focuses on the backgrounds, socio-economic status, and motivations of rural women entrepreneurs, exploring gender disparities and the challenges faced by solopreneurs. It examines how these women overcome challenges in their personal lives and businesses, as well as their role in boosting economic development. Strategies adopted by rural women entrepreneurs to succeed in their ventures and how they manage savings from business earnings are also explored. Additionally, the study considers the impact of government schemes and programs in supporting women entrepreneurs. Using a mixed-method descriptive research design and convenience sampling, the study includes 66 participants.

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