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Creating Competitive Advantage With Social Entrepreneurship
Abstract
This chapter probes ways of creating competitive advantage with social entrepreneurship by determining the instruments that social enterprises can apply to achieve competitive advantage. The chapter first develops the concepts of social entrepreneurship and competitive advantage within their common framework by examining the relevant literature. Then, it proposes shared value, social intrapreneurship, strategic partnership, differentiation, and recruiting talents as instruments for social entrepreneurs to achieve competitive advantage and mentions various cases as examples. The chapter concludes by proposing a measurement framework that focuses on the interaction between business and social results.
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