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Corporate Sustainability, Business Sustainability, or Corporate Social Responsibility: Some Relevant Criteria for Choosing the Right One

Corporate Sustainability, Business Sustainability, or Corporate Social Responsibility: Some Relevant Criteria for Choosing the Right One
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Author(s): Jaime González-Masip (Rey Juan Carlos University, Spain)
Copyright: 2021
Pages: 18
Source title: Knowledge Management for Corporate Social Responsibility
Source Author(s)/Editor(s): Gregorio Martín-de Castro (Complutense University of Madrid, Spain) and Jaime González-Masip (Rey Juan Carlos University, Spain)
DOI: 10.4018/978-1-7998-4833-2.ch003

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Abstract

Despite the high academic and business interest in corporate sustainability and everything related to the impact of organizations on their social and environmental environment, there is still a notable confusion between the concepts of corporate social responsibility, corporate sustainability, and even business sustainability. This chapter helps to identify common aspects and differentiating elements between these concepts, which allow researchers and practitioners to understand the existing literature on the topic and to propose lines of work and research in an appropriate manner, according to its objectives and analysis perspectives. The text includes a review of the concept of corporate sustainability and a set of criteria and recommendations to make an appropriate choice and contribute to a more logical convergence in the use of the terms.

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