Contemporary Environmental CSR Strategies in the Banking Sector: The Case of Piraeus Bank

View Sample PDF

Author(s): Kyriakos Riskos (Aristotle University of Thessaloniki, Greece), Paraskevi Dekoulou (University of Nicosia, Cyprus)and George Tsourvakas (Aristotle University of Thessaloniki, Greece)
Copyright: 2022
Pages: 20
Source title: Research Anthology on Business Continuity and Navigating Times of Crisis
Source Author(s)/Editor(s): Information Resources Management Association (USA)
DOI: 10.4018/978-1-6684-4503-7.ch044

Keywords: Business and Organizational Research / Business Science Reference / Environment & Agriculture / Sustainable Development

Purchase

View Contemporary Environmental CSR Strategies in the Banking Sector: The Case of Piraeus Bank on the publisher's website for pricing and purchasing information.

Abstract

The chapter explores how a financial institution can effectively implement environmental CSR strategies that contribute to the wellbeing and sustainable development of the global community. In particular, the case of Piraeus Bank, a leading player of the banking sector in Greece, has been extensively analyzed. The analysis demonstrates that by immediately and effectively responding to environmental and other social issues, Piraeus Bank is fully aware of the imperative need for an organization to integrate CSR notion in its strategy and business activity.

The IRMA Community

Research IRM

Contemporary Environmental CSR Strategies in the Banking Sector: The Case of Piraeus Bank

Purchase

Abstract

Related Content

IRMA Sponsors