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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Augmenting User Interaction Experience Through Embedded Multimodal Media Agents in Social Networks

Augmenting User Interaction Experience Through Embedded Multimodal Media Agents in Social Networks
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Author(s): Maria Matsiola (Aristotle University of Thessaloniki, Greece), Charalampos Dimoulas (Aristotle University of Thessaloniki, Greece), George Kalliris (Aristotle University of Thessaloniki, Greece)and Andreas A. Veglis (Aristotle University of Thessaloniki, Greece)
Copyright: 2018
Pages: 22
Source title: Information Retrieval and Management: Concepts, Methodologies, Tools, and Applications
Source Author(s)/Editor(s): Information Resources Management Association (USA)
DOI: 10.4018/978-1-5225-5191-1.ch088

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Abstract

The current chapter proposes media agent and multi-agent models aiming at improving mediated communication and information exchange in social networking. Great progress has been conducted during the last decades in Information and Communication Technologies, which is also reflected in social media. The proposed models exploit the latest media technologies for the augmentation of user-interaction and contribution experience in multiple levels. Features of the suggested agent and multi-agent approaches are discussed and elaborated through the prism of social computing, social media analytics and intelligence, resulting to a sophisticated communication mediator between users and social groups. In addition, enhanced user engagement and collaboration are considered in terms of rich media experience and augmented reality, semantic interaction services, intelligent content processing and management automation over interoperable multiplatform environments. Social media cooperation and integration is envisioned towards the realization of Web 3.0 and beyond, as the main chapter contribution.

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