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An Empirical Study Into the Impact on Innovation and Productivity Towards the Post-COVID-19 Era: Digital Transformation of an Automotive Enterprise
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Author(s): Anthony Bolton (University of South Africa, South Africa), Leila Goosen (University of South Africa, South Africa)and Elmarie Kritzinger (University of South Africa, South Africa)
Copyright: 2021
Pages: 27
Source title:
Handbook of Research on Entrepreneurship, Innovation, Sustainability, and ICTs in the Post-COVID-19 Era
Source Author(s)/Editor(s): Luisa Cagica Carvalho (Polytechnic Institute of Setubal, Portugal & CEFAGE, University of Évora, Portugal), Leonilde Reis (Polytechnic Institute of Setubal, Portugal)and Clara Silveira (Polytechnic Institute of Guarda, Portugal)
DOI: 10.4018/978-1-7998-6776-0.ch007
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Abstract
The purpose of this chapter is to present research describing work in an organizational context in order to optimize the practices established in the most diverse domains of knowledge, attending to the relationships between information and communication technologies (ICTs) and sustainability in the post-COVID-19 pandemic era. An empirical study into the impact of digital transformation via unified communication and collaboration (UC&C) technologies on the productivity and innovation of a global automotive enterprise is thus reported on in the chapter. The primary research question addressed in the study was: To what extent does digital transformation, implemented through unified communication and collaboration technologies, impact productivity and innovation within a global automotive enterprise? The conclusion of the study is that digital transformation, delivered via an integrated framework with UC&C technologies, impact productivity and opportunity for driving innovation within a global automotive enterprise.
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