IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Handbook of Research on User Experience in Web 2.0 Technologies and Its Impact on Universities and Businesses

Handbook of Research on User Experience in Web 2.0 Technologies and Its Impact on Universities and Businesses
Author(s)/Editor(s): Jean-Éric Pelet (ESCE International Business School, INSEEC U Research Center, Paris, France)
Copyright: ©2021
DOI: 10.4018/978-1-7998-3756-5
ISBN13: 9781799837565
ISBN10: 1799837564
EISBN13: 9781799837589

Purchase

View Handbook of Research on User Experience in Web 2.0 Technologies and Its Impact on Universities and Businesses on the publisher's website for pricing and purchasing information.


Description

As various areas of discipline continue to progress into the digital age, diverse modes of technology are being experimented with and ultimately implemented into common practices. Mobile products and interactive devices, specifically, are being tested within educational environments as well as corporate business in support of online learning and e-commerce initiatives. There is a boundless stock of factors that play a role in successfully implementing web technologies and user-driven learning strategies, which require substantial research for executives and administrators in these fields.

The Handbook of Research on User Experience in Web 2.0 Technologies and Its Impact on Universities and Businesses is an essential reference source that presents research on the strategic role of user experience in e-learning and e-commerce at the level of the global economy, networks and organizations, teams and work groups, and information systems. The book assesses the impact of e-learning and e-commerce technologies on different organizations, including higher education institutions, multinational corporations, health providers, and business companies. Featuring research on topics such as ubiquitous interfaces, computer graphics, and image processing, this book is ideally designed for program developers and designers, researchers, practitioners, IT professionals, executives, academicians, and students.



Table of Contents

More...
Less...

Author's/Editor's Biography

Jean-Éric Pelet (Ed.)

Jean-Eric Pelet holds a PhD in Marketing, an MBA in Information Systems and a BA (Hns) in Advertising. As an assistant professor in management, he works on problems concerning consumer behaviour when using a website or other information system (e-learning, knowledge management, e-commerce platforms), and how the interface can change that behavior. His main interest lies in the variables that enhance navigation in order to help people to be more efficient with these systems. He works as a visiting professor both in France and abroad (England, Switzerland) teaching e-marketing, ergonomics, usability, and consumer behaviour at Design Schools (Nantes), Business Schools (Paris, Reims), and Universities (Paris Dauphine – Nantes). Dr. Pelet has also actively participated in a number of European Community and National research projects. His current research interests focus on, social networks, interface design, and usability.



More...
Less...

Body Bottom