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Handbook of Research on Business Models in Modern Competitive Scenarios

Handbook of Research on Business Models in Modern Competitive Scenarios
Author(s)/Editor(s): George Leal Jamil (Informações em Rede e Consultoria Ltda., Brazil), Liliane Carvalho Jamil (Independent Researcher, Brazil), Cláudio Roberto Magalhães Pessoa (FUMEC University, Brazil) and Werner Silveira (Philharmonic Orchestra of Minas Gerais, Brazil)
Copyright: ©2019
DOI: 10.4018/978-1-5225-7265-7
ISBN13: 9781522572657
ISBN10: 1522572651
EISBN13: 9781522572664

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Description

Business models are regarded as a main emerging topic in the management area for opportune science-driven practical conceptions and applications. They represent how organizations are proposed and planned, as well as how they establish a market and social relations, manage strategic resources, and make decisions. However, companies must produce new solutions for strategic sustainability, performance measurement, and overall managerial conditions for these business models to be implemented effectively.

The Handbook of Research on Business Models in Modern Competitive Scenarios depicts how business models contribute to strategic competition in this new era of technological and social changes as well as how they are conceptualized, studied, designed, implemented, and in the end, how they can be improved. Featuring research on topics such as creating shared value, global scenarios, and organizational intelligence, this book provides pivotal information for scientific researchers, business decision makers, strategic planners, consultants, managers, and academicians.



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