Description
Rapid technological advancements have the ability to positively or negatively impact corporate growth and success. Professional leaders and decision makers must consider such advancements when designing and implementing new policies in preparation for the sustainable future of the business environment.
Developing Strategic Business Models and Competitive Advantage in the Digital Sector focuses on the application of preemptive planning in the media and entertainment industries to combat an increasingly uncertain future of innovation and competition. With research-based examples and analysis, this book is an essential reference source for academicians, researchers, and professionals interested in learning more about the impact of technology on industry success, including the changes and challenges created by the Internet and electronic media.
Reviews and Testimonials
Business strategist Daidj applies principles of strategic management to the media and entertainment industries and organizations, a landscape she finds characterized by the intense use of information and communications technology, fierce global competition, rapid changes, high risk, and great uncertainty.
Her topics include the historical development of the strategic management discipline, different perspectives on international strategy, from value chains to business models, applying concepts and frameworks in the digital economy in a context of convergence, key disruptions in global film and television, recorded music, and the future of publishing.
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Author's/Editor's Biography
Nabyla Daidj
Nabyla Daidj is an Associate Professor of Strategy at Telecom Ecole de Management (Institut Mines Telecom). Her teaching and research interests are corporate strategy, inter-organizational relationships (strategic alliances, clusters, business ecosystems, and coopetitive practices), and corporate governance. She has published in international journals and conference proceedings, and in 2008, she published a book about cooperation, game theory, and strategic management. Her current research investigates sources of value creation in international firms operating in the media sector within the context of ICT convergence. Her work has also been published in
Journal of Media Business Studies,
Journal of Media Economics, and
Communications & Strategies.