The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
Visual Differentiation vs. Visual Grouping: Task Types and Visual Perception Performance
Abstract
For business data visualization, there are two fundamental types of visual tasks: (a) differentiation tasks (identifying a data point or comparing individual data points) and (b) integration tasks (comparing sums of multiple data points and recognizing patterns). In this study, the authors propose a model of visual grouping that uses color to customize graphs for integration tasks. They conducted two experiments to investigate the effects of visual grouping on user performance across different task types. The results indicate that color grouping can enhance the outcomes of decision-making tasks, a specific type of integration task. More specifically, they found that when using graphs with visual grouping, participants spent significantly less time and achieved higher comprehension accuracy compared to those using graphs without visual grouping.
Related Content
|
Ahmet Alkan Çelik, Yavuz Selim Balcıoğlu, Erkut Altındağ.
© 2025.
14 pages.
|
|
Muhammed Golec, Lifeng Zhu, Emir Sahin Hatay, Han Wang, Sukhpal Singh Gill.
© 2025.
26 pages.
|
|
Susana Álvarez-Díez, J. Samuel Baixauli-Soler, Anna Kondratenko.
© 2025.
25 pages.
|
|
Pham Van Kiem, Vu Thi Nhu Quynh, Nguyen Ngoc Anh.
© 2025.
20 pages.
|
|
Fang Chen, Limin Zhang.
© 2025.
24 pages.
|
|
Sokomba Hannah Effiong.
© 2025.
5 pages.
|
|
Milan B. Vemić.
© 2025.
29 pages.
|
|
|