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Extending TAM to Understand Library User Acceptance of E-Books in Tanzania

Extending TAM to Understand Library User Acceptance of E-Books in Tanzania
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Author(s): Daniel Ntabagi Koloseni (The Institute of Finance Management, Dar es Salaam, Tanzania), Herman Mandari (The Institute of Finance Management, Dar es Salaam, Tanzania)and Vincent T. Msonge (The Institute of Finance Management, Dar es Salaam, Tanzania)
Copyright: 2021
Volume: 10
Issue: 2
Pages: 18
Source title: International Journal of Library and Information Services (IJLIS)
DOI: 10.4018/IJLIS.20210701.oa4

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Abstract

This study was conducted to examine antecedents that influence acceptance of e-books in Tanzania. The study extended TAM model with accessibility, perceived cost, and technological support to develop a conceptual model that was used to examine acceptance of e-books in Tanzania. Quantitative study was conducted using self-administered questionnaire in which snowball technique was used to identify potential respondents. The questionnaires were distributed using online Google form, and 314 usable responses were collected. A multivariate data analysis technique known as structural equation modeling (SEM) was employed to establish relationships between the hypothesized relationships. The findings show that perceived ease-of-use, accessibility, and technical support have significant effect on acceptance of e-books in Tanzania. Several implications that will lead to acceptance of e-books in Tanzania are provided.

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