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Zaza Gigauri
Zaza Gigauri
is a PhD student of the Doctoral Program in Business Administration, Faculty of Business and Technology, Caucasus International University (Georgia). He holds Master’s degree in Psychology from Saint Andrew the First-Called Georgian University (Georgia), with Honors. He has worked as a journalist for many years and has business experience. His research interests include Sustainable Marketing, Responsible Marketing, Fashion Marketing, Fashion Psychology and Consumer Behavior. He is actively engaged in his Blog “Samosze” about the Psychology and Marketing of Fashion (
).
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