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Varsha Reddy B. Veda
Veda Varsha Reddy B
is currently pursuing a Ph.D. and holds a postgraduate degree (MBA) from Anna University, where she graduated with an impressive CGPA of 9.02 and earned the distinction of being a University Rank Holder in 2021. Her academic and professional interests are rooted in the fields of Marketing, Branding, Consumer Behavior, and Advertising. As a dedicated researcher, she is actively engaged in exploring these areas to contribute to the advancement of knowledge. She is presently serving as an Assistant Professor, where she imparts her expertise and enthusiasm for these subjects to her students. Her scholarly contributions include a diverse array of publications in SCOPUS Indexed journals, as well as the development of case studies and book chapters.
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