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Usha Seshadri
Dr.
Usha Seshadri
is an Associate Professor of Marketing in the School of Business at VIT-AP University. With a strong focus on innovation and entrepreneurship, she serves as the Technology Transfer Officer at the Innovation, Incubation, and Entrepreneurship Cell (IIEC), where she bridges the gap between academia and industry by facilitating the commercialization of cutting-edge technologies. A distinguished scholar with a notable profile on Google Scholar, Dr. Seshadri’s research spans digital marketing strategy, consumer behaviour, and Sustainability. She is deeply committed to empowering students and entrepreneurs to develop impactful, market-driven solutions, fostering a culture of creativity and enterprise at VIT-AP University.
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