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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Sudarshan V. Seshanna

Sudarshan Seshanna B.A. (Hons.), St. Stephen's College, University of Delhi, Delhi; M.A., Jawaharlal Nehru University, New Delhi; M. Phil. and Ph. D., University of Geneva, Geneva, Switzerland; Dip. Int. Trade, Symbiosis Institute of Management Studies, Pune. Sudarshan Seshanna, Ph. D., is Professor in Marketing, CMS Business School, Jain University, Bangalore and teaches marketing at the postgraduate level. An alumnus of the St. Stephen's College, University of Delhi and University of Geneva, Switzerland, he has over 28 years of experience in teaching, research, consulting, and publishing with career stints in in leading business schools; National Council of Applied Economic Research, New Delhi; Encyclopedia Britannica, Gurgaon; and Oxford University Press, New Delhi. Sudarshan is a regular academic reviewer with the American Marketing Association, USA.
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