IRMA-International.org: Creator of Knowledge
Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Siphiwe Plaxedes Mandina

Siphiwe Mandina has 12 years’ experience in lectureship in Marketing Management coupled with marketing experience in the media, manufacturing and transport sectors. She has research interests in Services marketing, Brand management, destination branding and competitiveness. Siphiwe Mandina is also a Marketing Strategy and Service Marketing Consultant.
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