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Rafael Curras-Perez
Rafael Curras-Perez
is currently Associate Professor in the Department of Marketing the University of Valencia. He has a graduate in Business Administration by the Polytechnic University of Valencia and obtained his Ph.D. in Marketing from the University of Valencia in 2007. His research interests include CSR, digital marketing, neuromarketing, consumer behaviour and corporate communications. His research has appeared, among others, in Journal of Business Ethics, Computers in Human Behaviour, Journal of Business Research, Journal of Service Management, or Tourism Management.
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