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Praneet Poddar
Praneet Poddar
is a student at the School of Business and Management, Christ University, Bangalore, India. He is an emerging scholar with a strong interest in consumer behavior and digital media trends. Praneet has been involved in various research projects, showcasing his analytical skills. His recent research on consumer ethnocentrism and buying behavior on OTT platforms highlights his dedication to understanding contemporary management issues. Praneet aims to further his research in digital media and consumer behavior, focusing on enhancing consumer experiences through technological advancements.
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