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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Nida Bashiruddin Shaikh

Nida Shaikh is an MBA candidate at Woxsen University, Hyderabad, specializing in Marketing and Operations. Her core areas of interest include digital marketing, brand strategy, consumer insights, and operations planning. She is currently working as an Operations Intern, where she manages CRM workflows and project tracking using ClickUp. With a strong passion for optimizing business processes and enhancing customer engagement, she is actively involved in cross-functional projects that blend operational efficiency with marketing impact.
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