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Mohsin Abdur Rehman
Mohsin Abdur Rehman
holds MBA (Marketing) with distinction from the Institute of Management Greater Manchester, University of Bolton, United Kingdom. He is a Doctoral Researcher at the Department of Marketing, Management, and International Business at Oulu Business School, University of Oulu, Finland. His research focuses on customer experience, customer journey, transformative consumer research, and transformative service research. His work has been published in various peer-reviewed journals:
, and
, among others.
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