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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Karan Anand

Karan Anand , a student at Christ University's School of Business and Management, brings a unique blend of creativity and analytical prowess to the study of OTT platform consumption. His fascination with the entertainment industry is interwoven with a keen interest in business trends. This research project allowed him to explore this intersection, leveraging his analytical skills honed through his business studies to dissect user behavior and content preferences within the OTT ecosystem.
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