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Ivana S. Domazet
Ivana Domazet
is a Principal Research Fellow at the Institute of Economic Sciences and Professor at the Faculty for Banking, Insurance and Finance, Union University. She teaches courses on Marketing Management, Market Research and Competitiveness Enhancement (postgraduate studies). Her scientific interest refers to: Improving Competitiveness, National Branding, Marketing Research and Strategy, CRM and Strategic Management. She published a numerous papers related to foregoing topics. She is President of Scientific Council at the Institute of Economic Sciences, Vice-president of Board member of the Institute of Economics Sciences, Board member of the Institute of Social Science, member of Serbian Scientific Association of Economists and Serbian Marketing Association.
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