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Elnivan Souza
Elnivan Souza
received his PhD in Business Administration from the University of Fortaleza (UNIFOR) (Brazil, 2015-2019) with an internship abroad (sandwich doctorate) at Simon Fraser University (Canada, 2018), Master in Business Administration from the State University of Ceará (UECE) (Brazil, 2012-2014), Marketing Specialist from the Federal University of Ceará (UFC) (Brazil, 2007-2009) and graduated in Business Administration from the Federal University of Ceará (2001-2006). He is currently Head of Research and Professor of the Administration undergraduate course at Centro Universitário Christus (UNICHRISTUS) (2014-current). Has experience in Administration, with emphasis on Entrepreneurship, Innovation, Strategy and Management Support Technologies. His research topics are Dynamic Capability (Managerial and Cognitive), Business Model, E-business and Industry 4.0. He has expertise in qualitative and quantitative methodologies. Regarding quantitative approaches, it handles multivariate techniques such as Analysis of Variance (ANOVA), Linear Regression and Logistics, Structural Equation Modeling, etc. It also develops research and technical works that use Artificial Intelligence techniques such as Neural Networks, Fuzzy Logic and Genetic Algorithms. He has articles published in national and international events and journals.
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