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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Asmae El Jaouhari

Dr. El Jaouhari Asmae is an assistant professor specializing in industrial engineering, supply chain management, and digital transformation. She currently teaches at the National School of Applied Sciences. And she is an academic research member in the Systems Analysis and Modeling Laboratory and Decision Support within Hassan First University. Her research follows an interdisciplinary approach, focusing on the intersection of supply chain systems, sustainability, and cutting-edge technologies. Furthermore, Dr. El Jaouhari's work addresses a broad range of contemporary issues, including green logistics, decision support systems, generative artificial intelligence, sustainable municipal waste management, and automated property valuation models. Her research places particular emphasis on the strategic applications of emerging technologies in developing countries. Further, she has published extensively in peer-reviewed international journals and collaborates actively with scholars in multidisciplinary research projects.
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