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Information Resources Management Association
Advancing the Concepts & Practices of Information Resources Management in Modern Organizations

Ana Pinto de Lima

Ana Lima is a Marketing Professor at Porto Polytechnic Institute in ISCAP – School of Accounting and Administration of Porto, since 2007. She has a PhD in Marketing Management and she is a research in CEOS (Center for Organizational and Social Studies of the Polytechnic of Porto) with a research work in retailing, digital marketing, branding, luxury and store equity. In research fields she has participated in international conferences and Eramus programs. She is also diretor of a Business post-graduation course and responsible for professional technical course to improve employability among students.
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