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Amrita Baid More
Amrita Baid More
is an enthusiastic educationalist with over a decade of experience in academia. She specializes in management and communication, holding a Ph.D. in Management with a focus on marketing strategies of equity firms in India. In addition, she has an MBA in Marketing and Finance and a Master’s degree in English Literature. Throughout her career, Dr. More has coordinated key academic events, and has also contributed to initiatives like the SANKALP project under the Ministry of Skill Development & Entrepreneurship at IIM Indore. Her research interests include consumer communication and artificial intelligence, with a particular focus on their applications in improving customer service.Beyond her research and teaching, she is actively involved in mentoring students and reviewing academic work for various journals and conferences.Dr. More is passionate about fostering academic excellence and developing management practices that benefit both business and society.
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