The IRMA Community
Newsletters
Research IRM
Click a keyword to search titles using our InfoSci-OnDemand powered search:
|
The Impact of the Entrepreneurial Characteristics of the CEO on eCommerce Adoption in SMEs in New Zealand
Abstract
This research attempted to investigate the impact of the CEO’s characteristics on eCommerce (EC) adoption in small businesses (SMEs) in New Zealand (NZ) and accordingly, endeavoured to achieve three main objectives. Firstly, to introduce the entrepreneurial literature as a reference theory to EC research in SMEs. Secondly, to introduce results pertaining to the role of the CEO’s innovativeness and his/her involvement in EC adoption in SMEs. The last objective attempted to introduce more features of the CEOs in this research and to investigate their impact on EC adoption. The research then addresses theoretical as well as professional significance and implications.
|
|