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Unlocking Organizational Potential: The Power of Neuro-Linguistic Programming and the Transactional Analysis in the Workplace

Unlocking Organizational Potential: The Power of Neuro-Linguistic Programming and the Transactional Analysis in the Workplace
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Author(s): Fedwa Belghait (Cádiz University, Spain)and Rachida Imekhelaf (University of Oran 2 Mohammed ben Ahmed, Algeria)
Copyright: 2025
Pages: 14
Source title: Developing Managerial Skills for Global Business Success
Source Author(s)/Editor(s): Jesus Barrena-Martinez (University of Cadiz, Spain), María-José Foncubierta-Rodríguez (University of Cádiz, Spain), José Aurelio Medina-Garrido (University of Cádiz, Spain)and Zbysław Dobrowolski (University of Zielona Góra, Poland)
DOI: 10.4018/979-8-3693-3057-9.ch009

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Abstract

This chapter delves into the transformative potential of Neuro-Linguistic Programming (NLP) and Transactional Analysis (TA) in enhancing organizational dynamics and fostering individual and collective effectiveness in the workplace. NLP, based on modeling exceptional communicators and therapists, offers techniques such as dissociation, reframing, anchoring, and synchronization to reprogram the brain for better communication and personal growth. Similarly, TA, formulated by Eric Berne, examines human interactions through ego states—Parent, Adult, and Child—providing insights into communication dynamics and behavioral motivations. Integrating NLP and TA into leadership practices and organizational culture can unlock the full potential of employees, leading to improved communication, collaboration, conflict resolution, and decision-making. By leveraging these methodologies, companies can better navigate the complexities of human interaction, cultivating environments where individuals thrive, and organizations flourish in today's dynamic business landscape.

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