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Trust and Technology: Case Studies
Abstract
Chapter 6 to 8 focused on the trust related issues and the practices with regard to effective deployment and implementation of relevant technologies in order to enhance levels of trust in B2B e-commerce. The analysis presented in these chapters was on aggregate basis. In order to get an insight into the contexts and processes behind the initiatives taken by an organization in this regard, it is necessary to study these issues in the context of specific organization. In view of this objective, two case studies were conducted and the trust related issues and the role of technology in addressing these issues were traced. Though the case studies presented in this chapter differ from each other on a number of accounts, more or less similar structure has been used to organize the information contained in each of them. The purpose is to facilitate comparison between the practices being followed by the two companies under study.
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