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Toward an Understanding of Online Community Participation through Narrative Network Analysis

Toward an Understanding of Online Community Participation through Narrative Network Analysis
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Author(s): Michael R. Weeks (The University of Tampa, USA)
Copyright: 2012
Pages: 13
Source title: Virtual Community Participation and Motivation: Cross-Disciplinary Theories
Source Author(s)/Editor(s): Honglei Li (Northumbria University, UK)
DOI: 10.4018/978-1-4666-0312-7.ch006

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Abstract

This chapter proposes the narrative network analysis methodology for application in the examination of online communities. The narrative network analysis provides a basis for systematic examination of online communities that has been missing from the literature. The chapter describes three online communities and their characteristics to demonstrate the possibilities of the methodology. From these descriptions a proposed model of the communities is presented, and then an abbreviated narrative network analysis is developed. The network analysis demonstrates how an ethnographically informed model may be tested in a systematic manner with the narrative network analysis techniques. The chapter then concludes with a number of questions for future research in this area that have been proposed by other authors. These unanswered questions are likely candidates for future research using this promising methodology.

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